The quickest way to your happy place school the supermarket Prospect Park the playground the children's museum Coney Island soccer practice the farmers market swim lessons the Brooklyn Bridge piano class literally anywhere
Your bike, insurance, and maintenance — covered. No surprise bills, no trips to the bike shop.
We carry the bikes NYC families love, built to safely haul kids, groceries, and everything else your day throws at you.
Choose your accessories, swap as your family grows, and buy the bike outright whenever you're ready.
Every Whee! subscription includes the bike, insurance, and regular maintenance — everything you need to ride worry-free from day one.
Theft protection included. Option to buy your bike when the time is right.
See what’s included
Available now
Spacious front cargo box for up to three kids — the go-to family cargo bike in NYC
Available now
The next generation — refined geometry, longer range, same great cargo capacity
A great option for smaller families — more details coming soon
Come ride an Urban Arrow and feel what the hype is about
Tell us about your family and we'll get you set up — usually within a few days
Free delivery and setup to your door, anywhere in NYC
Ride worry-free — maintenance, insurance, and support all included